NEWSROOM

Ripley Publishing will again WOW! readers with its latest annual, Ripley’s Believe it or Not! Download the Weird, an all-new collection of unbelievable stories from around the world.

But there’s a new twist to Download the Weird—readers can actually download the weird. The brand new Ripley’s Believe It or Not! app allows hidden content in the book to COME ALIVE!

Here’s how it works: simply point a smart phone or advanced iPod at the special oddSCAN™ logos in the book and see that story come to life with exclusive bonus content, including videos and images. It’s a one-stop portal that will transport readers deep into the hidden world of Ripley’s Believe It or Not! like never before.

Ripley fans will be thrilled to see that this newest title in the best-selling series has all the qualities that Ripley’s is known for. Download the Weird is jam-packed with an incredible array of crazy facts, stories, lists and interviews.

Meet the world’s oddest couple: he swallows swords, hedge trimmers and umbrella handles while she hangs upside down and lifts lead weights by her hair!
Learn why a California man has experienced more than 950 violent car crashes.
See tourists risk life and limb to get their picture taken with an 18-foot-long crocodile!

A special pullout section provides readers with weird Titanic facts; another features the incredible real-life story of the Elephant Man. A dramatic gatefold pullout features panoramic photos of the home of “Weird Steve,” where every room is crammed with thousands of strange curiosities—it’s impossible to look at just once! And this is just a small preview of the strange and unbelievable stories and photos within the book.

Download the Weird is sure to jump off the shelf with its brilliant contrasting colored cover, with eye-catching holographic foil and lenticular. It’s the perfect gift for anyone who is intrigued by all things weird and is guaranteed to entertain and shock every member of the family.